Golin, Al Primary Author mixed material bibliography India BPI INDIA PVT LTD 2012 id Indonesia

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viii, 248 hlm.; 16,7 x 24,5 cm The recent rash of corporate scandals?and the ensuing financial ruin of companies and their stockholders -- proves that even the bluest of blue chip businesses cannot bank on the blind faith of consumers and investors. More than ever, corporations must rebuild, restore, and strengthen bonds of trust. Al Golin has helped create trust strategies for global business leaders including The Walt Disney Company, Hewlett-Packard, McDonald’s, Toyota, Owens-Corning, and many others. In Trust or Consequences, he reveals how to: create an effective trust strategy determine the impact of trust issues on stakeholders assess trust-building performance and calculate the difficulty of restoring trust create a "trust bank" for saving deposits of good will to draw on as needed This invaluable resource offers tools for identifying trust opportunities, as well as numerous inside accounts of trust-building successes and failures by high-profile organizations and leaders. Filled with provocative ideas about why many companies overlook trust issues, Trust or Consequences brings the subject to center stage -- where it must remain if companies are to regain stakeholder loyalty and competitive advantage. Trust Or Consequences 174.4 9788184975437 PUSTAKA LABORA Open Source Library Management System 174.4 GOL t A000965 My Library (Lantai 2) 174.4 GOL t ffff.jpg.jpg 1201 2025-11-06 10:48:18 2025-11-06 10:48:55 machine generated